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AI-Powered Call Automation for Smarter Customer Support Transformation

A leading e-commerce company upgraded its inbound support system with SoftTalk’s advanced call automation, cutting response times, improving efficiency, and delivering a smoother customer experience.

May 6, 2025

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AI-Powered Call Automation for Smarter Customer Support Transformation

Faced with rising customer inquiries and long wait times, a rapidly growing e-commerce company partnered with SoftTalk to implement a smart call automation system that instantly understood customer intent, resolved common issues, and seamlessly routed complex calls—resulting in a 65% drop in average hold times, 40% increase in first-call resolutions, 35% reduction in support center costs, and 24/7 multilingual support. This transformation enabled the company to manage higher volumes efficiently, ease pressure on support staff, and deliver faster, more consistent customer service, showcasing how SoftTalk empowers businesses to modernize communication with precision, reliability, and scalable efficiency.


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